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Germany

The INBREC Germany started in 2008. Participants meet up three times per year – usually hosted by one of the participating corporations. Additionally there is one joint meeting with the Swiss, Dutch, Austrian and British Chapters once a year, the International Brand & Reputation Community (INBREC) summit.

Interested in the INBREC Germany? Please contact the board members.

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INBREC Germany - Events

Main themes: The Role of Brand & Reputation Management in an international M&A expansion strategy Development path of Brand & Reputation management...

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The Gerolsteiner Brand and its Reputation

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"Global Brand Management in Multidivisional Companies" and "Digital Brand Management"

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1. Africa and Turkey: How to navigate brand and reputation in giant emerging markets 2. Adopting the Brand Positioning to global business needs: –...

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Essen - March 26, 2015

INBREC Germany at RWE in Essen

"The changing brand of energy supplier RWE"

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Weinheim - November 06, 2014

INBREC Germany at Freudenberg in Weinheim

After a generational change in the board – the global family company Freudenberg sets the course for the next decade. Which are the effects on...

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INBREC organizes a panel discussion on Sustainablity and Branding at the 4th annual conference of the Japan Forum of Business & Society.

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“Transferring Corporate Priorities to Country-specific needs – Balancing Corporate Brand & Reputation Positioning with Business Needs“

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“Strategic Branding in Mergers & Acquisitions of Deutsche Bahn“

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Munich - November 08, 2013

INBREC Germany at Munich RE in Munich

“Strategic Branding at Munich Re: Lessons Learned und current challenges as well as crisis communication ERGO”

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